Agility in Marketing

Develop and implement a « marketing to serve » approach that aligns directly with organizational strategy.

In an ever-changing world, successful marketing requires innovative new ways of thinking, working and collaborating. Marketing needs to become more agile, which includes how success is defined, how it’s measured, and the approach to continuously improve from where it is today.

Agility in Marketing

The Agility in Marketing certification is an industry-recognized credential made by marketers. It verifies an ability to articulate and implement agile marketing principles and deliver more responsive, customer-centric business outcomes.

This course is accredited by the ICAgile Certified Professional - Agility in Marketing (ICP-MKG) - Agile Marketing Fundamentals.
Developed in collaboration with thought leaders around the world.

This course is offered in collaboration with MarTech and ICAgile.

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